See on Scoop.it – Technology and Internet
Microsoft is placing mobile bar codes on its static magazine advertisements to show off how its new smartphone works.
Dave Cottrell’s insight:
One thing that often gets missed about Microsoft, especially by those who love to hate them, is that they are successful because they are contrarian. When no one else is doing something, or when everyone else says it won’t work, they go ahead and do it… their massive success speaks for itself.